ARMONK, N.Y. January 5, 2012 - The
European Commission has awarded 27 IBM Data Centers for energy
efficiency - the largest portfolio of data centers from a single
company ever to receive such recognition.
The European Union Code of Conduct for Data
Centers was created in
response to increasing energy consumption in data centers. It seeks
to inform and encourage data center operators and owners to reduce
energy consumption in a cost-effective manner without decreasing
mission critical data center functions.
The assessment is made against a set of best practices to reduce
energy losses which include the usage of energy efficient hardware,
installing free cooling and cold aisle containment. Power usage
effectiveness (PUE) is an indicator for how efficiently a computer
data center uses its power.
The awarded 27 IBM Green Data Centers represent over 70 percent
of IBM's strategic outsourcing data centers in 15 European
countries. Many of the centers are designed to support cloud
computing, in an effort to help clients around the world operate
The energy improvements implemented in
these data centers helped IBM meet a goal set in 2007 to double the
IT capacity of its data centers within three years without
increasing the power consumption.
"Data centers have always been a critical part of IBM's heritage
and are a significant part of our energy use and costs," said Harry
van Dorenmalen, IBM Chairman, Europe.
"The recognition of our commitment and leadership by the EU Code
of Conduct is important to us since energy and climate related
issues are part of IBM's long standing corporate commitment to
IBM uses analytics to operate its data centers, implementing the
company's Mobile Measurement Technology (MMT), which was developed
by IBM Research. This technology instruments the data centers with
thousands of sensors to record and analyze temperatures and air
flow to detect hot and cold spots. By providing energy flow
insight, MMT provides the intelligence to efficiently cool its data
centers with a high measure of security and reliability and
significant reduction in cost.
For more information about IBM's Site and Facilities Services,
technologies emerge and become increasingly cost competitive, many
companies are taking aggressive steps to improve their energy
efficiency and find new, alternative forms of energy to power their
At GLOBE 2012,taking place March 14-16,
2012, Experts from government and the private sector -
including Peter Williams, Distinguished
Engineer & Chief Technology Officer, Big Green Innovations, IBM
Corporation, will discuss Energy Efficiency and
Alternative Power: Innovative Approaches for Business.
More information on GLOBE 2012 here