May 02, 2012
Futureproof brands are built on insights into future consumers. Turns out, the future of affluence exists today, and BMW is getting ready to pitch it.
April 25, 2012
Statistics Canada's recently released figures on greenhouse gas emissions contain a few surprises. Who would have thought that universities and public institutions were lagging behind the coal industry in terms of how fast they were cleaning up their emissions act?
April 17, 2012
"The American Public Transportation Association recently awarded Translink (Vancouver's Transit Authority) Gold Level status for its achievements in reducing greenhouse gas emissions, cutting energy use, slashing air pollution and increasing ridership." Does anyone care?
April 02, 2012
“Innovation is blood and pain. Nobody does this because they want to; you innovate because something forced you to innovate.”
March 23, 2012
In an effort to avoid consumer anger, companies are putting more and more effort into attaching themselves to global issues. How Pepsi--which is working on clean water access around the world--has made this shift has lessons for all brands.
March 21, 2012
The annual global energy outlook released by the Paris-based International Energy Agency (IEA) is a timely, if sobering, reminder of the enduring place of fossil fuels in the overall energy mix.
March 10, 2012
Social media is an incredibly potent tool for spreading a powerful message, fast, but how can we harness it to accelerate sustainability action?
March 04, 2012
The real road to cutting U.S. emissions is for the government to help fund the development of cleaner alternatives that are better and cheaper than natural gas.
February 24, 2012
It's time to stop trying to prove or disprove climate change and to start addressing these change factors as physical and quantifiable risks.
February 16, 2012
A simple, yet profound shift away from short term ROI makes it possible for companies to invest in ethical, sustainable improvements without the fear of having their programs axed for lack of short term payback.